| 1. Create an email topic discussion list. The list should | | | | improve your search engine ranking. Just offer them |
| be about your niche and web site's subject. Include | | | | something of value in return. |
| your ad on all posts and it will remind people to come | | | | 11. Specialize your product or service if you have too |
| back and visit your site | | | | much competition. If you're selling an advertising |
| 1. Create an email discussion list. The list should be | | | | book, rewrite part of it and target it just to pet |
| related to your web site's subject. Place your ad on | | | | businesses. |
| all posts and it will remind people to visit your site. | | | | 12. Sell a lead in product for super cheap, even if you |
| 2. Prove your product is a bargain. Add a lot of free | | | | loose a little money. If people like it, you have a |
| stuff to your offer or, if you've sold the product for | | | | greater chance to sell your higher price product. |
| a higher price before, show them the difference. | | | | 13. Give people a free version of your product. If it |
| 3. Make your web site more useful. Sell ad space, | | | | does what you say they, will pay for the up-grade or |
| generate hot leads, answer visitor questions, offer | | | | deluxe version to get more benefits. |
| free content, be news friendly, etc. | | | | 14. Ask your visitors outcome questions in your ad |
| 4. Make the most of each visitor. Sometimes your | | | | copy like: "Where do you want to be financially the |
| price is to high. You should provide a variety of similar | | | | next two years?" This'll persuade them to buy. |
| products at different price ranges. | | | | 15. Give your product away for free to people that |
| 5. Test and redesign your banner ads till you get your | | | | will agree to influence your target audience to buy it. |
| desired click through rate. Once you do, join many | | | | It could be gurus, famous athletes, movie stars, etc. |
| banner exchanges and buy ad space. | | | | 16. Give your potential customers a bonus that will |
| 6. Use holidays as a reason to get free publicity. | | | | actually pay for their purchase. You can try money |
| Write a press release or article about the current | | | | saving coupons, an affiliate program, etc. |
| holiday. It'll have a high chance of being published. | | | | 17. Make your sales letters or ads sound like it is |
| 7. Utilize the free content on the web. Publish one | | | | common sense to buy your product. For example: |
| article on a single internet page and your main web | | | | "Everyone knows you can't make money..." |
| site link, then upload it to your server as a doorway | | | | 18. Make sure your ad copy sounds like you know |
| page. | | | | what you're talking about. If people sense you or |
| 8. Test all your new products on the bottom of your | | | | your business doesn't, they won't buy. |
| home or sales page. You don't want to take away | | | | 19. Load your ad copy up with tons of benefits and |
| hits from your best selling products until others are | | | | bonuses. People will think and feel like they are |
| proven. | | | | getting a lot for their money if they buy. |
| 9. Earn commissions by not joining an affiliate | | | | 20. Assume your potential customer is going to buy. |
| program. Just propose a joint venture offer to web | | | | For example: "Dear Future Millionaire". They will want |
| sites that don't have affiliate programs. | | | | to buy in order to feel that way. |
| 10. Persuade other web sites to link to yours. It can | | | | |