| For every ten people trying to start a home based | | | | to companies at a discount price. The chances of |
| business, there is at least one, so it seems, who is | | | | generating a sale is very close to nil. |
| trying to rip them off. There are so many scams on | | | | 50 FREE Leads With No Obligation |
| the net, and internet gurus, trying to lead prospective | | | | These leads are not hot, have already turned down a |
| work at home business owners astray. | | | | similar offer, or are more than 72 hours old. They are |
| It leaves many people believing that all passive | | | | cold leads. The odds of a generating a sale from |
| income, and residual income streams are scams. This | | | | these 50 leads will be astronomical. |
| is not true. | | | | The trick is to get you to sign up for these leads, so |
| Anyone starting an online marketing business or a | | | | in effect, you become the next lead on the list. This |
| work at home business will need to prepare | | | | type of offer is nothing more than a mailing list |
| themselves to become a celebrity. That's right, some | | | | building scam. |
| of the most famous internet celebrities and gurus are | | | | Targeted Leads |
| work at home professionals like you or me. | | | | These lead lists are very general. You have a home |
| Just 'google' the names sharon hurley hall, gracepub, | | | | based business selling cat training ebooks to pet |
| familyfunandfaith, and other of these bloggers | | | | owners. A popup window asked pet owners if they |
| freelance business professionals, and you'll believe | | | | wanted: to know more about pet insurance, a free |
| that it took thousands of dollars and a PR company | | | | sample of pet food, a pet newsletter, or some other |
| to create dozens of pages on the search engine. | | | | pet related product. |
| The reality is, all of these people work from home, | | | | You buy the lead expecting the leads to be targeted |
| earning 100% of their income, and taking care of | | | | to cat training, or at least cats. Instead, the list may |
| their families, from an Internet based business. You | | | | include all pets, even arachnids and salt water fish. |
| can too. These people did not spend hundreds of | | | | Fresh Leads |
| dollars, or hire anyone to promote their 'image.' | | | | A fresh lead is less than 24 hours old. But, it is almost |
| Instead, they avoided some of the common | | | | impossible to compile a list of leads in less than 24 |
| mistakes made by most internet based businesses. | | | | hours. |
| The first thing the business owner needs to ask, | | | | So, to promise fresh leads, is offering a vague term |
| whether on the Internet, or in a store front, is how | | | | to a new business owner who is unfamiliar with list |
| to generate leads. | | | | marketing terms. |
| Unfortuantely, to many focus on selling. Very few | | | | Also, some companies may suggest that the list is |
| people buy on a single exposure to a product. The | | | | only 24 hours old, because they just bought it. |
| important thing is to get people in, make them feel | | | | However, the list may be several months old. |
| comfortable and then make a sale. | | | | Millions of People are Looking For Your Product Every |
| Visitors do not convert into sales. Leads, visitors who | | | | Day |
| have taken some action on the website - other than | | | | This is stretching the limit. Millions of people, every |
| buying - will turn into sales. It is important to | | | | day, would start including tribesmen in Africa within a |
| understand this before it is possible to avoid the | | | | year. It is impossible. |
| common pitfalls. | | | | Conclusion |
| We Generate Our Leads | | | | Lead lists are expensive. Take time to learn the |
| Lead companies are not in the business of generating | | | | industry jargon, and ask questions. Do not just fill in |
| their own leads. They purchase mailing lists and resell | | | | an online form and accept what you are given. |
| them to unsuspecting business owners. These leads | | | | Instead, deal with a live person, from an American |
| are often 'turned'. This means the client has been 'hit' | | | | company, that has a phone number listed in the |
| 5 - 10 times. Or, the list is several months old. | | | | phone book. |
| The company has generated all the revenue they | | | | A little knowledge can save you a ton of money. |
| can from these leads, so they are willing to sell them | | | | |